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Salesforce Data Enrichment with Apollo: A Smarter Way to Work with Data

  • Writer: Architect
    Architect
  • Jun 20
  • 2 min read

If you’ve ever had to pause your workday just to hunt down missing lead details or verify contact information, you’re not alone. Incomplete or outdated data slows teams down and weakens decision-making. But what if Salesforce could help fill in the gaps—automatically?

That’s the idea behind our latest Salesforce-native enhancement: real-time data enrichment powered by Apollo.


What’s the Benefit?

Enrichment isn’t just a nice-to-have. It’s a game-changer. Here’s why:

  • Your team spends less time manually updating records

  • You reduce mistakes from outdated contact data

  • Campaigns become more targeted and effective

  • Sales reps get the context they need, right when they need it

Rather than chasing down missing job titles or company details, your team can focus on what really matters—moving deals forward.


No-Code Setup, Real Results

You don’t need to be a developer to get started. This solution was built with admins and ops teams in mind.


You can:

  • Drop the enrichment component into record pages using Lightning App Builder

  • Use it in Flows to enrich data automatically during lead creation or qualification

  • Perform manual searches to pull in Apollo data when needed

  • Tailor field mappings to match your org’s structure


Whether you're building something simple or want to automate enrichment across your funnel, this tool fits right into your workflow.



What It Looks Like in Practice

A few snapshots from a working setup:


Contact Data Enrichment from Apollo.io:

Salesforec Contact Record Data Enrichment

Account Data Search and Enrichment:

Salesforce Account Record Data Enrichment


Additional Components:

More Components can be integrated via the Apollo API!


Connecting with Apollo: Getting Your Token


To fetch data securely, you’ll need to generate a token from Apollo. It only takes a moment:

  1. In Apollo, head to Settings → Integrations → API Keys

  2. Click Create New Key and select your scopes

  3. Copy the API key and plug it into our config in Salesforce


Why We Built This

This tool was created with one goal: to help Salesforce teams work smarter with the data they already have—and the data they’re missing.

It’s a lightweight, flexible solution that scales with you. And because it’s built directly for Salesforce, there’s no need for iframes or external dashboards.


Try It in Your Org

Curious to see what it could do for your team?

We’re offering early access for teams looking to simplify enrichment and improve data quality across their CRM. Setup is fast, and we’ll walk you through the process if needed.

📩 Reach out to schedule a demo or get install instructions.:




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